What attracts the customer to choose YOUR company? Which marketing strategies generate a large number of leads while remaining tailored to the customer profile?
Let’s learn more about inbound marketing!
Inbound leads are 8 times more likely to close into customers than outbound leads.
Inbound leads have a 14.6% close rate.
Inbound marketing refers to the entire strategy of attracting customers to your business, by creating valuable content throughout their journey online.
Your leads will find you, but how exactly?
Landing pages
Industry-related blog
Product explanatory videos
Case studies and social announcements
Personalized marketing automation
Valuable Content = Verified Connections:
Inbound marketing refers to the entire strategy of attracting customers to your business, by creating valuable content throughout their journey online. From industry-relevant blogs, to product explanatory videos and marketing automation - your business perspective should be of forming connections with your audience as they are looking for and solving the problems they already have.
The Ripple Effect:
The inbound marketing footprint is longer than you might think. The satisfied customer becomes a brand advocate and promoter, so when done properly, inbound marketing plays a major role in that business growth your team has always talked about.