Our expertise comes from working with startups and global companies in the advertising world and in the most innovative technological industries out there. We are strong believers in the digital world, in real measurable results and in getting things done. We are enthusiastic about sales-driven processes and helping companies to grow and improve constantly.
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Sales are about activity levels and numbers. What gets done daily shapes the month, quarter, and year. All too often we see the monthly, quarterly, and annual scramble when it should be a "daily push". A Rainmaker sales manager focuses on daily goals.
"What daily activity levels and objectives will be accomplished to make monthly goals - quarterly and annual results a reality?"
What is SMART goal setting?
SMART goal setting brings structure and trackability into your goals and objectives. Instead of vague resolutions, SMART goal setting creates verifiable trajectories towards a certain objective, with clear milestones and an estimation of the goal's attainability. Every goal or objective, from intermediary step to overarching objective, can be made S.M.A.R.T. and as such, brought closer to reality.
What daily activity levels are necessary to accomplish the objectives and results? For example, a sales team member should write down that he or she will make an X number of calls today.
How will the activity levels be measured? Remember what gets measured gets improved. Hubspot is the platform we choose to measure activity levels at our company, but there are many similar products available on the market.
Are the activity levels achievable? Unrealistic activity levels will not happen. The sales manager in the example above is expected to make $80K in one day, which is pretty unachievable for this company. Avoid this by setting achievable objectives.
Do the activity and objectives drive toward the desired results? If a team member is over-preparing (i.e. research that never ends), it gets to the point where their research is no longer relevant to the activity objectives.
Goals must be shared within a particular time frame. A commitment to a time period provides focus.
Which tools are helpful?
Many different tools are available for sales and marketing teams to improve their efficiency. Automation and analytical tools are very helpful to create more focused sales processes and understanding of the customers.
Your sales team wants to sell – not fight with messy spreadsheets, cluttered inboxes, or clunky tools that slow them down.
HubSpot CRM automates the tasks salespeople resent and takes minutes to learn – not months. That means doing more deals and fewer data entry.
Monday.com is a tool that simplifies the way teams work together - Manage workload, track projects, move work forward, communicate with people.
Manage, track & organize all your work in one visual tool. Team collaboration service that offers an attractive interface and a high level of customization
LinkedIn Sales Navigator makes social selling easy with sales tools that focus on helping you find the right prospects to build trusted relationships.
The world of selling has changed. Get the social selling tools you need to succeed in the new era. Drive more sales and build pipeline.
Find direct, updated emails of the people you actually need to contact. Accurate B2B sales data. Real-time validation.
Lusha’s chrome extension enriches any business profile with direct phone numbers and emails. Lusha is the easiest way to find B2B contact information with just one click.
Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
Get a deeper understanding of your customers. Google Analytics gives you the free tools you need to analyze data for your business in one place.
Toggl is the leading time tracking app for agencies, teams and small businesses. A simple time tracker with powerful reports and cross-platform functionalities.
The simplest time tracker to help you get things done. Ideal for teams, freelancers & agencies.
Connect Your Apps and Automate Workflows. Easy automation for busy people. Zapier moves info between your web apps automatically, so you can focus on your most important work.
By setting up automated workflows with Zapier, you can cut out manual effort and tedious copy-pasting.