IV-Lead - Case Studies

Amplication scales demand gen on HubSpot

chen@iv-lead.com (Chen Yehoshua) — Fri, 26 Jun 2026 13:11:36 GMT

T he situation

Amplication gives developers a faster way to build production-ready backend services — open-source at its core, with an Enterprise edition for large organizations. With 30,000+ monthly users and growth coming fast, the pressure landed everywhere at once: product, marketing, sales, and customer care all had to scale together.

Kando consolidates marketing and sales in HubSpot

chen@iv-lead.com (Chen Yehoshua) — Fri, 26 Jun 2026 13:09:58 GMT

T he situation

Kando monitors what flows through a city's sewers in real time, turning that data into cleaner water and healthier communities. Their buyers are utilities and municipalities — long, technical, multi-stakeholder sales.

Fsight builds a global presence on HubSpot

chen@iv-lead.com (Chen Yehoshua) — Fri, 26 Jun 2026 13:09:12 GMT

T h e situation

Fsight's mission is to free modern grids from centralized, carbon-heavy power — using AI to make distributed energy actually work. It's a flourishing, fiercely competitive market, and Fsight knew that to optimize everyone else's energy, it first had to optimize its own marketing.

HB Group modernizes its digital marketing

chen@iv-lead.com (Chen Yehoshua) — Fri, 26 Jun 2026 13:08:22 GMT

The situation

HB Group leads three divisions — safety, learning, and innovation — protecting the people, data, and facilities of major corporations and government bodies across Israel. Decades of reputation built the business. But in a fast-moving market, reputation alone stopped being enough.

Brenmiller Energy unifies global sales on HubSpot

chen@iv-lead.com (Chen Yehoshua) — Fri, 26 Jun 2026 13:01:23 GMT

The situation

Brenmiller Energy stores heat in crushed volcanic rock — patented technology that lets heavy industry and power plants run on clean, dispatchable energy. It's a complex, high-consideration product, sold to institutional buyers by teams scattered across Israel, the US, Europe, India, and Southeast Asia.