HubSpot Plans
HubSpot pricing, decoded — and the right plan for your team
HubSpot's seat-based pricing looks simple until you try to budget for it. Here's every tier, every hub, and the one you probably actually need — from a Solutions Partner who sets these up every week.
Book a 30-minute plan-fit call →How pricing works
Seats first, then hubs
HubSpot charges per seat, and the seat type sets the price floor. Everything else — hubs, add-ons, contact tiers — stacks on top.
Seat type
Starter
Professional
Enterprise
Core Seat (Marketing / Content / Ops entry)
$20
$50
$75
Sales Seat
$20
$100
$150
Service Seat
$20
$100
$150
View-only Seat
Free
Free
Free
Prices per seat / month, billed annually. USD.
Customer Platform bundles
All hubs, one price
Marketing, Sales, Service, Content and Data Hub at one tier — cheaper than buying each on its own.
Starter
$9–20/seat/mo
All Starter hubs bundled. For small teams getting off spreadsheets.
- Marketing, Sales, Service, Content, Ops — Starter tier
- Up to 1,000 marketing contacts
- Simple automation & reporting
- No onboarding fee
Most common
Professional
$1,300/mo
Where most B2B teams end up. Real automation, real reporting.
- All Pro hubs — Marketing, Sales, Service, Content, Ops
- Custom objects, workflows, forecasting
- A/B testing, campaign reporting, playbooks
- One-time onboarding fee applies
Enterprise
$4,300/mo
Scale, governance, and advanced permissions across teams.
- All Enterprise hubs bundled
- Advanced permissions, teams, hierarchical fields
- Predictive scoring, custom reporting
- One-time onboarding fee applies
● Verified July 2026See live pricing ↗
Some links are partner links; IV-LEAD may earn a commission at no extra cost to you.
Per-hub pricing
Buying hubs individually
Not every team needs the full Customer Platform. Here's what each hub costs on its own.
Hub
Starter
Professional
Enterprise
Marketing Hub
$20/seat
$890/mo
$3,600/mo
Sales Hub
$20/seat
$100/seat
$150/seat
Service Hub
$20/seat
$100/seat
$150/seat
Content Hub
$20/seat
$500/mo
$1,500/mo
Operations Hub
$20/seat
$800/mo
$2,000/mo
One-time onboarding fee applies on Professional and Enterprise tiers. USD, billed annually.
Which plan fits?
Compare every HubSpot feature
Pick a hub — every tier, every feature, from a Solutions Partner who sets these up every week.
Plans
Email & Forms
Marketing email & forms
✓
✓
✓
Remove HubSpot branding
✓
✓
✓
Automation
Basic automation
✓
✓
✓
Omnichannel automation / workflows
—
✓
✓
Ads
Ad management
✓
✓
✓
Content
SEO tools & content strategy
—
✓
✓
Social media publishing
—
✓
✓
Campaign management
—
✓
✓
Data & Scoring
Lead scoring
—
✓
✓
Lookalike lists
—
—
✓
Reporting
Standard report builder
—
✓
✓
Custom / cross-object reports
—
—
✓
Multi-touch revenue attribution
—
—
✓
AI
Breeze AI content tools
✓
✓
✓
Governance
Custom objects
—
—
✓
Teams / partitioning
—
—
✓
Support
Phone support
—
✓
✓
Starter — every feature▾
- ✓Marketing email & forms
- ✓Remove HubSpot branding
- ✓Basic automation
- ✓Ad management
- ✓Breeze AI content tools
Pro — every feature▾
- ✓Marketing email & forms
- ✓Remove HubSpot branding
- ✓Basic automation
- ✓Omnichannel automation / workflows
- ✓Ad management
- ✓SEO tools & content strategy
- ✓Social media publishing
- ✓Campaign management
- ✓Lead scoring
- ✓Standard report builder
- ✓Breeze AI content tools
- ✓Phone support
Enterprise — every feature▾
- ✓Marketing email & forms
- ✓Remove HubSpot branding
- ✓Basic automation
- ✓Omnichannel automation / workflows
- ✓Ad management
- ✓SEO tools & content strategy
- ✓Social media publishing
- ✓Campaign management
- ✓Lead scoring
- ✓Lookalike lists
- ✓Standard report builder
- ✓Custom / cross-object reports
- ✓Multi-touch revenue attribution
- ✓Breeze AI content tools
- ✓Custom objects
- ✓Teams / partitioning
- ✓Phone support
Plans
Pipeline
Deal pipelines
✓
✓
✓
Products object
—
✓
✓
Calling
HubSpot phone numbers
✓
✓
✓
Calling minutes / user / mo
✓
✓
✓
Call transcription
—
—
✓
Outreach
Sequences
—
✓
✓
Workflow extensions (SMS, mail)
—
✓
✓
Enablement
Playbooks
—
✓
✓
Scoring
Predictive lead scoring
—
✓
✓
Forecasting
Deal forecasting
—
✓
✓
Governance
Custom objects
—
—
✓
Starter — every feature▾
- ✓Deal pipelines
- ✓HubSpot phone numbers
- ✓Calling minutes / user / mo
Pro — every feature▾
- ✓Deal pipelines
- ✓Products object
- ✓HubSpot phone numbers
- ✓Calling minutes / user / mo
- ✓Sequences
- ✓Workflow extensions (SMS, mail)
- ✓Playbooks
- ✓Predictive lead scoring
- ✓Deal forecasting
Enterprise — every feature▾
- ✓Deal pipelines
- ✓Products object
- ✓HubSpot phone numbers
- ✓Calling minutes / user / mo
- ✓Call transcription
- ✓Sequences
- ✓Workflow extensions (SMS, mail)
- ✓Playbooks
- ✓Predictive lead scoring
- ✓Deal forecasting
- ✓Custom objects
Plans
Tickets
Ticket pipelines
✓
✓
✓
Conversation routing
✓
✓
✓
Automation
Customizable workflows
—
✓
✓
SLA
SLAs
—
✓
✓
Self-service
Knowledge base
—
✓
✓
Feedback
Customer feedback surveys
—
✓
✓
AI
AI agents / advanced routing
—
—
✓
Governance
Custom objects
—
—
✓
Starter — every feature▾
- ✓Ticket pipelines
- ✓Conversation routing
Pro — every feature▾
- ✓Ticket pipelines
- ✓Conversation routing
- ✓Customizable workflows
- ✓SLAs
- ✓Knowledge base
- ✓Customer feedback surveys
Enterprise — every feature▾
- ✓Ticket pipelines
- ✓Conversation routing
- ✓Customizable workflows
- ✓SLAs
- ✓Knowledge base
- ✓Customer feedback surveys
- ✓AI agents / advanced routing
- ✓Custom objects
Plans
Build
Premium templates & drag-drop
✓
✓
✓
Lead capture
Pop-ups, CTAs, page targeting
✓
✓
✓
Personalization
Smart content personalization
—
✓
✓
Optimization
A/B testing
—
✓
✓
Adaptive testing
—
—
✓
SEO
Advanced SEO (clusters, tracking)
—
✓
✓
AI
AI translations & brand voice
—
✓
✓
Access
Memberships (gated content)
—
—
✓
Governance
SSO, sandboxes, multi-site
—
—
✓
Starter — every feature▾
- ✓Premium templates & drag-drop
- ✓Pop-ups, CTAs, page targeting
Pro — every feature▾
- ✓Premium templates & drag-drop
- ✓Pop-ups, CTAs, page targeting
- ✓Smart content personalization
- ✓A/B testing
- ✓Advanced SEO (clusters, tracking)
- ✓AI translations & brand voice
Enterprise — every feature▾
- ✓Premium templates & drag-drop
- ✓Pop-ups, CTAs, page targeting
- ✓Smart content personalization
- ✓A/B testing
- ✓Adaptive testing
- ✓Advanced SEO (clusters, tracking)
- ✓AI translations & brand voice
- ✓Memberships (gated content)
- ✓SSO, sandboxes, multi-site
Plans
Sync
Bidirectional sync, 100+ integrations
✓
✓
✓
Custom field mapping
✓
✓
✓
Automation
Programmable automation
—
✓
✓
Scheduled triggers
—
✓
✓
Webhooks
—
✓
✓
Data quality
Data quality automation & AI formatting
—
✓
✓
Data model
Datasets
—
✓
✓
Enterprise
Sandboxes & data lineage
—
—
✓
Governance
Hierarchical team permissions
—
✓
✓
Custom objects
—
—
✓
Starter — every feature▾
- ✓Bidirectional sync, 100+ integrations
- ✓Custom field mapping
Pro — every feature▾
- ✓Bidirectional sync, 100+ integrations
- ✓Custom field mapping
- ✓Programmable automation
- ✓Scheduled triggers
- ✓Webhooks
- ✓Data quality automation & AI formatting
- ✓Datasets
- ✓Hierarchical team permissions
Enterprise — every feature▾
- ✓Bidirectional sync, 100+ integrations
- ✓Custom field mapping
- ✓Programmable automation
- ✓Scheduled triggers
- ✓Webhooks
- ✓Data quality automation & AI formatting
- ✓Datasets
- ✓Sandboxes & data lineage
- ✓Hierarchical team permissions
- ✓Custom objects
Partner economics
Buy and onboard
through IV-LEAD
As a HubSpot Solutions Partner we register the deal, structure the seats, and build the portal — usually at the same total spend, with a partner who stays.