Description

What is the difference between traditional selling and Social selling? The first is an older approach to sales that involves cold calling, face-to-face meetings, and other traditional sales techniques. Social selling, on the other hand, involves using social media, such as LinkedIn, to connect with potential customers and build relationships.

Social selling allows salespeople to connect with prospects and customers online, rather than relying on traditional methods like cold calls or face-to-face meetings. It is a more efficient way to generate leads and close deals, and it allows salespeople to reach a wider audience and build relationships with potential customers more easily.

Welcome to our online course on LinkedIn Social Selling!

With over 700 million users, LinkedIn is the largest professional social network and is a great place to connect with potential customers and clients.

In this course, you will learn the fundamentals of LinkedIn social selling and how to effectively use it for your marketing and sales activities. You will learn how to optimize your LinkedIn profile, how to use LinkedIn's search and targeting features, and how to use LinkedIn to build and nurture relationships with potential customers.
You will be presented with real-world examples to help you understand the concepts being taught.

By the end of this course, you will have a solid understanding of LinkedIn social selling and be able to effectively use LinkedIn to generate leads and drive sales for your business.

Course Lessons - 

• TBD
  
  

More from the LinkedIn course series -

• Target Audiences
• Employers Branding
• Lead Generation
• Social Selling
• Account Based Marketing